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商品編號: 9-402-010 出版日期: 2001/07/11 作者姓名: Tushman, Michael L.;Roberts, Michael J.;Kiron, David 商品類別: Other 商品規格: 18p 再版日期: 2005/09/19 地域: Virginia 產業: Publishing industry 個案年度: 2000 - 2000
商品敘述:
Describes the evolution of USA TODAY Online, the electronic version of the newspaper, within the organizational structure of the newspaper. Describes the tensions and issues that develop and the pressure from the Online division to be spun off. At the same time, CEO Tom Curley sees a greater strategic need for integration. Poses the question of what degree or type of strategic integration is required, what degree of organizational integration this implies, and how it can be achieved.
涵蓋領域:
Cross-functional management;Organizational change;Organizational structure and design;Teams
相關資料:
, (9-802-229), 5p, by Michael J. Roberts, Michael L. Tushman
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